allison Klein Backer 

bay arEa-BASED creative director, Editorial and content

Hello! I am a writer - sustainability - fashion person. I use a lot of hyphens - it’s the perfect pause. Anyway, I’m an Enneagram 7 - the enthusiast. Variety-seeking type. Optimistic, versatile, curious, strategic thinker, quick learner - it says I’m extroverted but I think only in very small groups.

I’ve been working as a creative focused on copy, editorial, and content for over 20 years. After a brief stint on the agency side, I’ve been in-house for most of my career - leading teams and helping to build brands in fashion retail and resale, telling unforgettable stories, making customer journeys as effortless as possible, and convincing people to shop secondhand.